Alex Golesh Left South Florida for Auburn and Took 14 Players With Him. Brian Hartline Responded With 31 Portal Transfers and the Richest Contract in Program History

When Alex Golesh left for Auburn the day after South Florida’s regular season finale, he didn’t just leave a vacancy.

He left a program that had gone from 4 wins in three years to 9-3 with a top-5 scoring offense, three straight bowl appearances, and the first College Football Playoff ranking in school history. He left a $22 million indoor facility already built and a $349 million on-campus stadium breaking ground. He left a roster stocked with talent in the best recruiting footprint in the Group of Five.

USF didn’t need a mechanic. They needed a driver who wouldn’t crash it.

His résumé is as blue-chip as any Group of Five hire in the country.

Eight seasons on Ohio State’s full-time coaching staff. During that stretch:

  • 92-11 record
  • A national championship
  • Eight Big Ten titles
  • A climb from quality control to offensive coordinator

He wasn’t a tourist at Ohio State. He was part of the engine.

As offensive coordinator in 2025, Hartline ran a top-15 scoring offense and a top-25 passing attack. His quarterback was a Heisman contender. His receiver room produced a Biletnikoff finalist. Before that, he built what’s widely considered the best wide receiver development pipeline in college football, sending talent to the NFL every single year.

There’s no coordinator in the country who was more ready for this jump.

But the situation is what makes this hire different.

Most first-time head coaches inherit a mess. Hartline doesn’t. Golesh rebuilt the roster, installed a culture, and proved the job could produce wins at a level USF hadn’t seen in over a decade. The infrastructure investment is the most aggressive in the American Athletic Conference. And it’s not close.

USF also put its money where its mouth is:

  • Hartline’s assistant pool starts at $6.2 million, up from $4.5 million under Golesh
  • His personal deal is six years, $21 million guaranteed, the richest in program history
  • The Board of Trustees approved a $22.5 million internal loan for athletics
  • A $16 million revenue-sharing increase is already funded

That kind of institutional commitment signals patience. And patience is what first-time head coaches need most.

Four American coaches just jumped to Power Four jobs. The door is wide open.

The league is in transition. The door to an AAC title is as wide open as it’s been in years. Hartline doesn’t just have a good job. He has a good job at the right time.

But that open door swings both ways.

He’s never been a head coach. Not at any level.

Every responsibility that separates a coordinator from a CEO is a projection, not a data point:

  • Clock management
  • Staff construction
  • Budget allocation
  • Booster relations
  • Handling adversity publicly over a full season

He’s also never worked outside Ohio State. His entire coaching career, from grad assistant in 2017 to offensive coordinator in 2025, happened inside one building. A building with more resources, more talent, and more institutional support than 95% of college football.

The question isn’t whether Hartline learned from a great program. It’s whether those lessons translate when the safety net disappears.

Golesh took 14 players to Auburn. Hartline brought in 31.

Fourteen key players followed Golesh to Auburn:

  • Quarterback Byrum Brown (3,000-yard passer, 1,000-yard rusher)
  • Multiple starting receivers
  • The lead running back
  • The starting tight end

Hartline attacked the portal aggressively. Thirty-one transfers, first in the American. The headliners:

  • LSU quarterback Michael Van Buren
  • Mississippi State quarterback Luke Kromenhoek
  • Former Ohio State five-star linebacker C.J. Hicks
  • Former four-star Tampa native Bryson Rodgers at receiver
  • Defensive additions from Florida, Minnesota, Kansas State, and BYU

Neither quarterback is a proven FBS starter, and a three-way battle is shaping up to be the defining storyline of Hartline’s debut season.

That quarterback room is the single biggest variable for 2026.

Top 3 on ceiling. Middle of the pack on proof.

The honest answer has two layers.

On ceiling and job strength: top 3-4 in the league. The combination of Ohio State pedigree, recruiting reputation, Tampa’s footprint, and USF’s facility investment gives him more upside tools than almost anyone in the conference.

On proven head coaching value: middle of the pack. He has to sit behind returning AAC coaches who have actually won the league or stacked double-digit-win seasons.

Hartline has the best job in the American — whether he’s the best coach in the American won’t be clear until November.

On the Coaches Hot Seat pressure scale, Hartline enters at a 3 out of 10.

Is this a good hire for USF? Yes.

What we know:

  • Elite development track record
  • National recruiting brand
  • Blue-chip coaching pedigree
  • A program already pointed in the right direction
  • Institutional investment that signals long-term commitment

What we don’t know:

  • Whether he can manage a full program
  • Whether his offense meshes with inherited personnel and portal additions
  • Whether 31 new players build chemistry fast enough
  • Whether a first-time head coach handles mid-season adversity

That 3 becomes a 6 fast if the Bulls drop to 6-6 while Auburn wins with their old quarterback.

The job is too well-resourced, the conference too disrupted, and the institutional patience too clearly communicated for anyone to reasonably expect a quick trigger. Year 1 is a grace period.

Golesh left the bar at 9-3 with a CFP ranking. The stadium construction cranes are visible from campus. And Auburn is about to take the field with USF’s old quarterback.

The floor is high. The ceiling is higher. The margin for error is thinner than most first-time coaches get.

Early projections have USF as a top-tier AAC contender: an 8-to-10-win, conference-title-chase profile, driven by a top-15 portal class and a favorable schedule.

The green quarterback room is the main brake on breakout upside.

It’s good. It might be great.

We’ll know by Thanksgiving.